The Weeknd

The artist name is in bold and white font , it does not draw the interest form the image, it is simple but still effective. It is easier to distinguish the title of the album. 

The image is subtle in the first glance but powerful in the second. It shows simplicity and success. From the image it is clear that his music is about Women , love and relationships. 

The weeknd uses black and white theme through all of his media. The image he used suggests that the songs on the album are personal to him. Also the white border he uses allows the image to stand out more.  

DIGIPACK the Weeknd

The artist name is in bold and white font , it does not draw the interest form the image, it is simple but still effective. It is easier to distinguish the title of the album. 

The image is subtle in the first glance but powerful in the second. It shows simplicity and success. From the image it is clear that his music is about Women , love and relationships. 

The weeknd uses black and white theme through all of his media. The image he used suggests that the songs on the album are personal to him. Also the white border he uses allows the image to stand out more. 

DIGIPACK IDEA

For my digipack i wanted to create something that is simple and basic but very powerful in explanation. I want it to be able to get the audiences attention. I want it to be dark to represent our theme of darkness and depression. 

The artist I will be using as a guide line is the Weeknd. 

Binary Opposition Theory

This theory of Levi Strauss applied to our project as we used binary opposition of rich and poor. One of the girls which was me was represented as the poor and Olivia was represented as poor. We showed these representations by using Mise en `scene the way the characters dressed and the different location types. 

Storyboard

In our AS production we created a storyboard however we did not  stick to and follow it strictly. However for our A2 project we made a storyboard and stuck to it and by doing this it allowed us to use our time more wisely , everything was more organised and even when we started the project a bit later then the rest of the groups due to changing our idea we still managed to shoot everything on time also edit it. 

We did occasionally go of track to due some complications with the weather however for most of the project we used the storyboard as our guideline to produce a final product. 

VLOG UPDATE

This was a vlog that we did while filming in Waterloo.

FILMING COMPLICATIONS

During our filming we had various complications and i think this helped us produce a really good product as implications help you to do a better production. One of the implications was when Olivia was filming and we did not realise that the shots were only 1-2 seconds long. So we had to go back and film again. Here is a video of us trying to fix everything and get everything finished before the battery in our camera died. :

LOCATION

Now that we finished our filming i wanted to show the locations where we shoot our video. 
Firstly we went to the graffiti tunnel in Waterloo. Where we shoot some shots. From there we went to London Eye and started to shoot in that location of shots of me and Olivia to show a contrast. 
Due to changing our narrative and song choice we  arranged to shoot at a new location which was Olivia's house , where we got the scenes of Olivia going under the water. Here are some shots of the locations :